Social networks such as Facebook, Twitter and Instagram have opened up a whole new frontier for online business. Find out how to build a following, establish your brand and drive traffic for e-commerce with the comprehensive Diploma in Social Media for Business.

You will develop an understanding of the value of social media for your business, building networks on LinkedIn and establishing an audience on YouTube, as well as defining an effective marketing strategy for social media, driving engagement with a corporate Facebook page, and more. Through video lessons, online assessments and handouts, you will learn how to establish an online presence for your business with is sustainable and successful.

Why choose this course

  • Earn a free e-certificate upon successful completion.
  • Accessible, informative modules taught by expert instructors
  • Study in your own time, at your own pace, through your computer tablet or mobile device
  • Benefit from instant feedback through mock exams and multiple-choice assessments
  • Get 24/7 help or advice from our email and live chat teams
  • Full Tutor Support on Weekdays

Course Design

The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.

You are taught through a combination of

  • Video lessons
  • Online study materials
  • Mock exams
  • Multiple-choice assessment

Certification

Upon successful completion of the course you will be able to obtain your course completion e-certificate free of cost. Print copy by post is also available at an additional cost of 9.99 and PDF Certificate at 4.99.

Who is this course for?

Complete Online Course on Social Media for Business is suitable for anyone who want to gain extensive knowledge, potential experience and professional skills in the related field. This is a great opportunity for all student from any academic backgrounds to learn more on this subject.

Course Curriculum

Social Media Marketing
Introduction 00:30:00
Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00
Developing a Winning Social Media Marketing Plan 01:00:00
Setup and Manage a Facebook Page That Works 01:00:00
Tweet Your Way to Online Prominence 01:00:00
Build Your Network with LinkedIn 01:00:00
Captivate Your Audience with YouTube 01:00:00
Conclusion 00:15:00
Social Media Management for Business
Module One – Getting Started 00:30:00
Module Two – What is Social Media? 00:30:00
Module Three – Defining Your Social Media Policy (I) 00:15:00
Module Four – Defining Your Social Media Policy (II) 00:30:00
Module Five – Creating a Living Document 00:30:00
Module Six – Keeping an Eye on Security 00:30:00
Module Seven – Rules to Follow When Posting (I) 00:30:00
Module Eight – Rules to Follow When Posting (II) 00:30:00
Module Nine – Benefits of Social Media 00:30:00
Module Ten – The Pitfalls of Social Media 00:30:00
Module Eleven – Listen to Your Customers 00:30:00
Module Twelve – Wrapping Up 00:30:00
Activities 00:00:00
Facebook Marketing Basics
Introduction to Facebook 00:15:00
Why You Should Care 00:15:00
Setting up a Facebook Page 00:30:00
How to Get More Likes for Your Facebook Page 00:30:00
Facebook Advertising 00:30:00
How Much Does Facebook Advertising Cost? 00:30:00
Marketing on Facebook 01:00:00
Create a Content Calendar 00:15:00
Understanding Edge Rank & the Art of Engagement 00:15:00
Twitter Marketing
TWITTER FOR BUSINESS 00:15:00
TOP TWITTER TIPS 00:15:00
TWITTER IS 00:15:00
BUSINESS TERMS 00:15:00
WHY USE TWITTER FOR MARKETING 00:15:00
TWITTER MARKETING BASICS 01:00:00
TWITTER METRICS 00:30:00
YOUR BIO 00:15:00
WHEN TO TWEET 00:15:00
BUILDING YOUR COMMUNITY 00:15:00
GENERATING LEADS 00:15:00
REAL-TIME TWITTER MARKETING 00:15:00
ENGAGEMENT 00:15:00
TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00
Social Bookmarking
Introduction To Social Bookmarking 00:30:00
The Essential Benefits Of Social Bookmarking 00:30:00
Way To Use Social Bookmarking Correctly 00:30:00
Make Money Social Bookmarking 01:00:00
Identify The Social Bookmarking Competitors 00:15:00
Tips To Avoid Wrapping Traps 00:15:00
Recommended Reading
Recommended Reading : Complete Online Course on Social Media for Business 00:00:00
Mock Exam
Mock Exam- Complete Online Course on Social Media for Business 00:30:00
Final Exam
Final Exam- Complete Online Course on Social Media for Business 00:30:00

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