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Search Engine Optimisation (SEO) Training
380 Students (60 Reviews)
The Search Engine Optimisation (SEO) Training course provides an in-depth understanding of how search engines work and how effective SEO strategies can help your website rank higher, build trust, and attract consistent consumer traffic.
GET THIS COURSE AND 3000+ OTHERS FOR ONLY £49 PER YEAR. FIND OUT MORE
Extra included:
- ✅ Lifetime Access to this course
- ✅ Free Course Included: SEO and Digital Marketing Diploma
- ✅ Free Course Included: Content Writing & Copy Writing For SEO and Sales
Last audited and updated on: 8th August 2025
Overview
The Search Engine Optimisation (SEO) Training course provides an in-depth understanding of how search engines work and how effective SEO strategies can help your website rank higher, build trust, and attract consistent consumer traffic. Designed for business owners, marketers, and aspiring SEO specialists, this course equips you with the skills to optimise web pages, create engaging content, and increase online visibility, ultimately driving sales and boosting revenue.
Through a combination of practical techniques and industry insights, you will explore both on-page and off-page optimisation, keyword research, technical SEO, and analytics. Whether you want to improve your own business website or offer SEO services to clients, this course delivers the tools and knowledge you need for sustainable long-term results.
Learning Outcomes
- Understand what SEO is and how it works.
- Improve website trust and credibility through SEO best practices.
- Research and target high-value keywords for your audience.
- Optimise content for better search engine rankings.
- Implement effective link-building strategies.
- Analyse website performance using SEO tools and analytics.
- Enhance user experience to improve engagement and conversions.
- Develop SEO strategies to drive sales and generate revenue.
Why Choose This Course
- Affordable, Accessible, informative and well-structured study materials
- Earn a globally recognised accredited qualification
- Study in your own time, at your own pace, through any device
- Benefit from feedback through mock exams and multiple-choice assessments
- Excellent career advancement/career switch opportunities
- No hidden fees or exam charges
- Get 24/7 help or advice from our email and live chat teams
Certification
Certificate of Achievement
After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for 9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for 15.99, which will reach your doorsteps by post.
Who Is This Course For:
The Search Engine Optimisation (SEO) Training course is designed for individuals and professionals who want to enhance their online visibility and achieve measurable business growth. It is particularly valuable for business owners aiming to attract more customers, marketing professionals seeking to strengthen their digital marketing skill set, and entrepreneurs looking to expand their online reach. Freelancers offering SEO services and students or graduates preparing for a career in SEO or digital marketing will also benefit greatly from the practical skills and industry insights this course provides.
Requirements:
There are no formal entry requirements for the Search Engine Optimisation (SEO) Training course. A basic understanding of how websites work and an interest in digital marketing will be helpful, but the course is designed to be accessible to learners of all skill levels. All you need is a device with internet access and the motivation to learn and apply SEO strategies to real-world scenarios.
Career path
We designed this course not only to improve your SEO knowledge but also to prepare you for job opportunities. Some of the roles you could pursue include:
- SEO Specialist
- Digital Marketing Executive
- Content Strategist
- PPC and SEO Analyst
- E-commerce Marketing Manager
Search Engine Optimisation (SEO) Training Course Reviews
Course Curriculum
| Search Engine Optimisation (SEO) Training - Updated Course | |||
| Introduction To The Course | |||
| Introduction To The Course | 00:01:00 | ||
| Google Search And Your Position In Local Search | |||
| Google Search – Understanding How Google Search Works | 00:03:00 | ||
| Local SEO Ranking Factors | 00:06:00 | ||
| Your Local Ranking Factors – How They Impact Your SEO | 00:02:00 | ||
| Your Analytics Spreadsheet | 00:02:00 | ||
| Domain Authority And Page Authority | 00:03:00 | ||
| Trust Flow | 00:03:00 | ||
| Check Your Local SEO Ranking Score | 00:03:00 | ||
| Google Search - A Deeper Exploration Of How SEO Affects Search | |||
| Google Local Search | 00:13:00 | ||
| Google My Business - A Strong Local SEO Factor | |||
| Google My Business | 00:11:00 | ||
| Cleaning Up Old Google Local Listings | 00:05:00 | ||
| Building Up Reviews - Including Google Review | |||
| Creating A Google Review Strategy | 00:08:00 | ||
| Citations - Quality Citations Dramatically Improve Your SEO Ranking | |||
| Citations – Setting Up Your NAP Page | 00:04:00 | ||
| Managing Your Citations | 00:13:00 | ||
| Backlinks - Understand How They Improve Your SEO | |||
| Back Linking – An Introduction | 00:03:00 | ||
| Checking The Quality Of Your Back Links | 00:04:00 | ||
| Building Back Links | 00:07:00 | ||
| Social Media Business Pages As Back Links | 00:02:00 | ||
| Onsite SEO - Improving Your Sites SEO | |||
| Content Marketing As Part Of Your Local SEO | 00:03:00 | ||
| Creating Your Content | 00:11:00 | ||
| Keyword Optimization For Powerful SEO | |||
| Understanding Keywords | 00:04:00 | ||
| Keyword Strategies – How To Use Keywords Effectively | 00:07:00 | ||
| Inserting Your Keywords On Your Website | 00:09:00 | ||
| Local Business Online Marketing | |||
| Marketing A Local Business | 00:02:00 | ||
| AIDA Marketing – An Overview | 00:05:00 | ||
| Adwords – An Introduction | 00:04:00 | ||
| Google Profiles For Google Personal Accounts | 00:03:00 | ||
| Setting Up A Local Marketing Consultancy | |||
| Setting Up A Local SEO Marketing Consultancy | 00:11:00 | ||
| Search Engine Optimisation (SEO) Training - Old Version | |||
| SEO for Business Expansion | |||
| What Is Search Engine Optimization? | 01:00:00 | ||
| Search Engines That Use SEO | 01:00:00 | ||
| Using SEO In Website Text | 01:00:00 | ||
| Using SEO For Google Ads | 01:00:00 | ||
| Using SEO For Article Marketing | 01:00:00 | ||
| Using SEO In Press Releases | 00:30:00 | ||
| Using Longtail Keywords | 00:30:00 | ||
| Using Google To Discover The Best Keywords | 00:30:00 | ||
| SEO For Video Ads | 00:30:00 | ||
| SEO In Photos | 00:30:00 | ||
| Blogging With SEO Marketing | 01:00:00 | ||
| Using A SEO Company | 01:00:00 | ||
| SEO Techniques | |||
| Introduction to SEO | 00:30:00 | ||
| Improve Engagement to Improve Rankings | 01:00:00 | ||
| Make Your Existing Pages Longer | 00:30:00 | ||
| Focus on YouTube SEO | 00:30:00 | ||
| Improve Site Speed | 00:30:00 | ||
| Focus on Topics Instead of Keywords | 00:30:00 | ||
| Build Backlinks | 00:15:00 | ||
| Reporting and Analytics | 00:30:00 | ||
| Technical Optimization | 00:30:00 | ||
| Local SEO and Listings | 00:30:00 | ||
| Guest posting | 00:30:00 | ||
| Effective Seo Tools | 01:00:00 | ||
| Digital Marketing for your Business | |||
| If You Fail to Plan,You Plan to Fail | 00:30:00 | ||
| Terminology and Jargon You Can’t Live Without | 00:30:00 | ||
| Clearing Up Common Misconceptions | 01:00:00 | ||
| Recognizing Basic Plan Mechanics | 00:15:00 | ||
| How Do You Calculate Value On Cash And Point | 00:15:00 | ||
| Payout Transparency | 00:15:00 | ||
| Buy Back Policy | 00:30:00 | ||
| Breakaway | 01:00:00 | ||
| Infinity Bonuses & Blocking | 00:30:00 | ||
| Summary and Closing | 00:15:00 | ||
| Keyword Analysis Techniques | |||
| Introduction | 00:15:00 | ||
| Preliminary Keyword Research | 01:00:00 | ||
| Keyword Research Assessment | 00:30:00 | ||
| Keywords in SEO(Search Engine Optimization) | 00:30:00 | ||
| Off-Page SEO(Search Engine Optimization) | 00:30:00 | ||
| Recommended Reading | |||
| Recommended Reading: Search Engine Optimisation (SEO) Training | 00:00:00 | ||
| Order Your Certificate | |||
| Order your Certificate QLS | 00:00:00 | ||
| Trustpilot Review | |||
| Trustpilot Review | 00:00:00 | ||
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50% discount for orders of 10+ courses
60% discount for orders of 50+ courses
70% discount for orders of 100+ courses
For more personalised package, contact us
Frequently asked questions
Can’t find the anwser you’re looking for ? Reach out to customer support team.
Are there any prerequisites for taking the course?
There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course.
Can I access the course at any time, or is there a set
schedule?
You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience.
How long will I have access to the course?
For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime.
Is there a certificate of completion provided after
completing the course?
Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks.
Can I switch courses or get a refund if I'm not satisfied
with the course?
We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase.
How do I track my progress in the course?
Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course.
What if I have technical issues or difficulties with the
course?
If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.