Introduction | |||
Welcome ! | 00:16:00 | ||
Getting Certified – Awards & Certifications | 00:06:00 | ||
Google Ads Fundamentals Certification | |||
Introduction to Fundamentals Certification | 00:02:00 | ||
Learn the basics of Google Ads | 00:25:00 | ||
Choose where your customers see your ads | 00:20:00 | ||
Create effective text ads | 00:16:00 | ||
Enhance your Ad with extensions | 00:07:00 | ||
Choose the best campaign types | 00:15:00 | ||
Organise your account for success | 00:09:00 | ||
Reach customers with targeting | 00:08:00 | ||
Help customers find you | 00:12:00 | ||
Match types | 00:07:00 | ||
Make Your ads seen | 00:14:00 | ||
Media costs models | 00:09:00 | ||
Determine a good bidding strategy | 00:12:00 | ||
Select your bid strategy | 00:14:00 | ||
Adjust Bids to favor performers | 00:11:00 | ||
Align your budget with your goals | 00:10:00 | ||
Evaluate campaign performance | 00:13:00 | ||
Avoid Editorial Errors | 00:06:00 | ||
Address Trademark disapprovals | 00:07:00 | ||
Google Ads Search Certification | |||
Introduction | 00:03:00 | ||
Find customers with search marketing | 00:11:00 | ||
Find the right performance solutions | 00:22:00 | ||
Conversion Tracking | 00:11:00 | ||
Install Website conversion tracking | 00:11:00 | ||
Understand your audience better | 00:07:00 | ||
Create search network campaign | 00:18:00 | ||
Google Ads Display Certification | |||
Introduction | 00:02:00 | ||
Learn the basics of Display Network | 00:10:00 | ||
Drive results with the Display Network | 00:10:00 | ||
Target with the Display select | 00:17:00 | ||
Remarketing with Display Ad | 00:09:00 | ||
Choose the most beneficial ad formats | 00:10:00 | ||
Assess & optimize your campaigns | 00:22:00 | ||
Optimise your Display Campaign | 00:18:00 | ||
Build effective creatives for your goals | 00:08:00 | ||
Tailor ads with Dynamic Remarketing | 00:12:00 | ||
Google Ads Video (YouTube) Certification | |||
Introduction | 00:01:00 | ||
The value of google’s Video Advertising | 00:07:00 | ||
Build & Place your message | 00:07:00 | ||
Find right solutions & metrics | 00:11:00 | ||
launching your video campaign | 00:11:00 | ||
Trueview discovery creative | 00:08:00 | ||
Developing content on YouTube | 00:08:00 | ||
Use video Remarketing to reconnect | 00:11:00 | ||
Build video campaign in Google Ads | 00:11:00 | ||
Keep track of video campaign performance | 00:08:00 | ||
Optimise video campaign for success | 00:08:00 | ||
Google Ads Shopping Certification | |||
Introduction | 00:03:00 | ||
Find new customers with Shopping Ads | 00:12:00 | ||
Create a merchant center account | 00:07:00 | ||
Capture your product data | 00:08:00 | ||
Align bid strategy to shopping goals | 00:11:00 | ||
Create a shopping campaign | 00:11:00 | ||
Measure shopping campaign performance | 00:10:00 | ||
Optimise the shopping campaign | 00:07:00 | ||
Simplify with automatic item updates | 00:08:00 | ||
Ensure shopping ads are compliant | 00:05:00 | ||
Submit product data without errors | 00:07:00 | ||
Fix crawl issues | 00:08:00 | ||
Give incentives with merchant promotions | 00:06:00 | ||
Sell nearby with Local Inventory Ads | 00:07:00 | ||
Priortize shopping campaigns | 00:06:00 | ||
Reach users with showcase shopping | 00:07:00 | ||
Optimize the shopping campaign for Mobile | 00:07:00 | ||
Google Ads Mobile Certification | |||
Introduction | 00:02:00 | ||
Drive your business with mobile | 00:16:00 | ||
Do you want a mobile site or app ? | 00:11:00 | ||
Design great mobile sites | 00:19:00 | ||
Design great mobile apps | 00:16:00 | ||
Google Ads formats & features for mobile | 00:06:00 | ||
Target & bid for mobile ad placements | 00:08:00 | ||
Drive calls with mobile campaigns | 00:12:00 | ||
Drive store traffic with mobile | 00:09:00 | ||
Drive installation of your app | 00:11:00 | ||
Drive engagement with your app | 00:09:00 | ||
Conclusion | |||
Thank You | 00:01:00 |
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There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course.
You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience.
For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime.
Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks.
We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase.
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If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.